Recipes that bring buyers back next week.

Meal kit and subscription box brands use Recipe Kit to deliver beautiful, interactive recipe cards that customers love. Print-friendly, mobile-optimized, and designed to make cooking easy.

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14-day free trial · No credit card
Built for Shopify
Shoppable recipes for meal kits

From recipe to checkout — without leaving the page.

Every ingredient links to a real Shopify product. Meal kits can build a cart from any recipe in a single click.

  • Product links for ingredients, bundles, or subscriptions
  • Uses your Shopify products and checkout
  • Adds straight to your store's native Shopify cart and checkout
  • One click adds every ingredient in the recipe to the cart
How shoppable recipes work
Recipe

Coconut tofu curry

Attribution, not just views

Know exactly which recipes pay back.

Recipe Kit ties recipe views to cart adds and checkout — so meal kits know which content drives sales.

  • Dollars attributed per recipe — across every channel
  • Source breakdown: Google, AI overviews, email, social, paid
  • Cohort comparisons: which recipes drive repeat orders, which don't
  • Top-recipes dashboard — see your highest-converting content at a glance
Inside Recipe Kit analytics
Indexed everywhere people search

Indexed by Google. Cited by AI.

Recipe Kit ships with the structured data Google, ChatGPT, Claude, and Perplexity all read — so meal kits get found wherever customers search.

  • Rich results in Google. Star ratings, prep time, calories, and a photo right in the search result. Not buried in a 1,200-word blog post.
  • Cited by AI answer engines. ChatGPT and Perplexity link back to recipes that publish real structured data.
  • Ready for what's next. Schema is the universal language for search. Your recipes already speak it.
How recipes get found
google.com
30 minute stir fry recipe
Weeknight Kitchen
https://weeknightkitchen.co › recipes › ginger-beef-stir-fry

Ginger Beef Stir-Fry

4.9 (127) · 30 min · 410 cal

A fast, glossy ginger-garlic beef stir-fry with crisp vegetables over steamed rice.

ChatGPT
"What's a good coconut tofu curry recipe?"

A reliable version comes from Mosaic Pantry: crisp tofu simmered in coconut curry sauce with baby spinach, served over jasmine rice with lime and basil.

mosaicpantry.co/recipes/coconut-tofu-curry
Perplexity
"Best coconut tofu curry recipe"

The clearest version sears tofu first, then simmers it with coconut curry sauce and greens[1]. It is ready in about 35 minutes total[1].

[1] mosaicpantry.co
Same recipe. Three surfaces. Indexed automatically — no SEO setup, no LLM-specific work.
What meal kits say

The recipe app meal kits actually keep.

  • ★★★★★

    We moved over 400 recipes from WordPress to Recipe Kit. The team has been incredibly helpful in adapting the app to our needs. They respond on a very individual basis and react very quickly. A big thumbs up!

    asiastreetfood Shopify App Store review
  • ★★★★★

    We offer free projects every month. With Recipe Kit, we can link any project's equipment directly to the product page. Customers can see all instructions on one screen, then print PDFs or hard copies with step-by-step photos.

    Schacht Spindle Company Shopify App Store review
  • ★★★★★

    We are a local fresh seafood delivery service and wanted to add recipes to our site. Super easy to set up and the customer service has been incredible. Highly recommend!

    OC Wild Seafood Shopify App Store review
  • ★★★★★

    Love this app, great support. Continues improving and adding new features.

    Recipiada Shopify App Store review
P Y M

Built and supported by a small team on Shopify that answers every message itself.

Read 85+ five-star reviews
Pricing

Self-serve. Cancel any time.

All plans include unlimited recipes, the full editor, and a 14-day free trial. Yearly pricing shown.

Monthly Yearly Save up to 26%
Showing yearly pricing
  1. Essentials
    $ 14 / mo

    Billed yearly at $170

    Best for stores adding their first recipes.

    • Unlimited recipes
    • Google + AI search structured data
    • Four template designs
    Start free trial
  2. Most popular
    Advanced
    $ 23 / mo

    Billed yearly at $280

    For brands using recipes to drive product discovery.

    • Everything in Essentials
    • Add-to-cart on every ingredient
    • Recipe-to-revenue attribution
    • Advanced analytics
    Start free trial
  3. Enterprise
    $ 74 / mo

    Billed yearly at $885

    For high-volume brands needing hands-on help.

    • Everything from Advanced
    • 1-on-1 consultation call with our team
    • Custom recipe card styling changes
    • First access to new features
    • Priority support
    • Unlimited recipe nutrition analysis
    Start free trial

All plans include a 14-day free trial. No credit card required. Compare all features →

Frequently asked

Questions, answered.

What meal kits ask before signing up. If you don't see yours, reach out — we read every message.

Can we print recipe cards for our meal kit boxes?

Yes — Recipe Kit includes print-optimized layouts designed for physical recipe cards. Clean formatting, smart page breaks, and layouts that look professional when printed. Many meal kit brands include printed cards in their boxes while also offering digital versions online.

Does it work with Shopify subscriptions?

Yes. Recipe Kit integrates with Shopify's subscription apps. You can associate recipes with specific subscription products, create rotating menus, or build a full recipe library that subscribers can access. The recipes live on your Shopify store alongside your subscription products.

How do customers access recipes on mobile?

Recipes are fully responsive and designed for mobile-first use. Customers can view recipes on any device with large, readable text and touch-friendly navigation. Many customers cook directly from their phones, and our designs are optimized for that experience.

Can we upsell additional products through recipes?

Yes — Link pantry staples, premium ingredients, kitchen tools, or add-on items directly within recipes. Customers can add products to cart while viewing recipes, increasing order value and giving them everything they need to cook successfully.

How do we manage a large recipe library?

Recipe Kit includes a full recipe management dashboard. Search, filter, organize by category, and bulk edit recipes. Import from spreadsheets for large libraries. Duplicate recipes for variations. Everything you need to manage hundreds of recipes efficiently.

Can recipes help acquire new subscribers?

Yes — Recipe content ranks in Google search results, driving organic traffic from people looking for meal ideas. When they find your recipes and see your meal kit offering, you've created a natural path to subscription. Recipe SEO is a powerful acquisition channel.

Still have questions?

Talk to the founder

You'll often hear back directly from Patrick, the founder.

Case Studies

Proof from brands like yours

Browse all case studies

Ready to level up your meal kit recipes?

Join 1,300+ food brands using Recipe Kit

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14-day free trial · No credit card · Cancel anytime