How iRASSHAi turned recipes into their primary SEO channel
Recipes are what really moved the needle and helped us break past that branded ceiling.
Alma Terras, E-commerce manager
Read the case studyFood brands growing with Recipe Kit
1Create your recipes
Your first recipe, live in minutes.
Three ways in. Recipe Kit formats every recipe, adds the schema and links your products.
- Generate from a product. Pick something you sell and get a full draft recipe built around it, already linked.
- Import what you have. Paste a link, snap a cookbook page or drop in text.
- Write your own. A structured editor for ingredients, steps and times. Nothing to format.
We move them for you
Hundreds of recipes on an old blog or app? Our team imports them.
Six recipe designs
Pick a card design that fits your theme, in your brand colour.
GrowthTranslations
Recipes are translated automatically, so you never retype them.
GrowthStep photos
Add a photo to each step so readers see what done looks like.
2Get found on Google and AI
Mosaic PantryFrom a blue link to a recipe result.
A recipe in a blog post is just text to Google. A Recipe Kit recipe shows up with its photo, rating and cook time.
Every card ships with recipe schema: ratings, times, calories and a photo. That is what makes a page eligible for Google’s recipe results, and what AI assistants read when they recommend a recipe. No plugins, no code.
Recipes are what really moved the needle and helped us break past that branded ceiling.
Read the case study →
How recipes get found 
Star ratings
Readers rate recipes on the page, and the rating goes into the schema.
Recipe schema
Added automatically and kept up to date. No plugins, no code.
Readable by AI
Structured data that AI assistants can read and cite.
Photo-rich results
A photo, times and calories, eligible to show right in search.
3Keep shoppers on your store
The recipe page shoppers actually use.
On-brand, built for phones and fast, so shoppers cook from your store instead of a recipe site.
- Looks native to your theme, in your brand colour
- Scaling, unit switching and cook mode keep cooks on your page
- Checkboxes and step photos make it easy to finish
- Theme app blocks that don’t slow your store down
Our recipes should stay pragmatic, easy to follow and entertaining.
Read the case study →
See the recipe card designs 
Nutrition facts
A nutrition panel in a click, on the card and in the schema.
Share buttons
Pinterest, Facebook, WhatsApp and email, on every card.
Printable
A clean print view, no ads or sidebars.
4Sell from them
Every ingredient is one tap from the cart.
Your recipes and your catalogue become the same thing.
Link any ingredient to a product and pick the variant, on every plan. On Growth, readers add one item, or the whole list, to their cart without leaving the recipe.
Recipes are a foundational part of how we grow Olivelle.
Read the case study →
How shoppable recipes work 
Product links
Any ingredient can link to a product in your store, on every plan.
Pick the variant
Choose the size or flavour that fits the recipe.
GrowthAdd all to cart
One tap puts every linked product in the cart.
Your own checkout
Shoppers buy through your Shopify cart. Nothing extra to set up.
5Share them everywhere
Scan for tonight’s recipeShare images and QR codes, made for you.
Every recipe becomes a ready-to-post image and a QR code for your packaging.
Pick a size for Instagram, Pinterest, TikTok or X and download. Print the QR code on the jar and every scan lands on the recipe, with the product one tap from the cart. Both are on the Growth plan.
Someone may arrive searching for a peach mocktail recipe and leave realizing they've discovered a tea company.
Read the case study →
Share images
Square, portrait and carousel images, with a caption to paste.
Made for Pinterest
Tall, clean images built for saving and sharing.
GrowthQR codes
For packaging, shelf talkers and inserts.
Recipe roundups
Drop a list of recipes onto any page of your store.
6Measure what they earn
Know which recipes sell.
Make more of what works, and less of what doesn’t.
Views, prints, shares and ratings for every recipe, on every plan. Add to carts, conversion and revenue are on Growth.
Never be afraid to experiment. Don't be afraid to be wrong, that can tell you more than being right.
Read the case study →
How recipe analytics work 
Views and prints
See how each recipe is read and used.
GrowthConversion
The share of views that end in an add to cart.
GrowthRevenue
What each recipe brought in, not just pageviews.
Top recipes
Spot your best performers and repeat what works.
And everything else.
The details that make Recipe Kit the leading recipe app for Shopify food brands.
Blog recipe filters
Readers filter your recipe blog to find the right recipe fast.
Related recipes
Every recipe suggests more of yours, so readers keep browsing.
AI recipe ideas
Stuck for ideas? Get recipe suggestions built around what you sell.
Recipe SEO audit
A free check of how your recipe pages look to Google.
Free tools
Schema generator, food cost calculator and holiday calendar.
EnterpriseAPI access
Per-shop API keys to connect recipes to your own systems.
Built for Shopify
Theme app blocks that look native and keep your store fast.
Real support
You will often hear back from Patrick, the founder.
What Shopify food brands say about it.
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★★★★★
As a true "power user" with over 500 recipes on our site, we needed an app that was not only incredibly reliable and fast but also structured perfectly for SEO. Recipe Kit delivers on all fronts.
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★★★★★
We have used Recipe Kit for several years now and have over 500 recipes posted on our blog through this app. … Their customer service is 10/10!
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★★★★★
Best option if you want to publish recipes on Shopify.
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★★★★★
This is the first app I've used that isn't tedious. It leaves me more time to create recipes and get them posted!
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★★★★★
This is an easy plug in and my recipes look great. I've been very happy with it.
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★★★★★
The ability to print the recipes is great and it shows up with very readable version. Searching recipes is easy too.
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★★★★★
It is packed with great features, but what really sets it apart is some of the best customer service I have ever received.
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★★★★★
It's cool that we're able to link to the products directly in the ingredients list. It's nice and easy to import a lot of recipes at once.
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★★★★★
This makes the recipes look great, structures the data correctly, has lots of options, and is easy to use!
P
Y
M
Built and supported by a small team on Shopify that answers every message itself.
Start free. Pay when recipes start earning.
Five recipes free, forever. Essentials lifts the cap and adds analytics. Growth adds shoppable ingredients, revenue tracking and automatic translations.
Monthly
Yearly
Save up to 26%
Showing yearly pricing
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FreeFree
- Recipe schema for Google, generated automatically
- Social media sharing
- 6 recipe card designs
- Blog tag filters
- AI recipe import
- 3 recipe nutrition analyses included
-
Essentials$ 19 / mo
Billed yearly at $225
- Everything in Free
- Unlimited recipes
- Recipe analytics: views, shares, prints and ratings
- AI recipe import
- 3 recipe nutrition analyses included
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Most popular
Growth$ 30 / mo
Billed yearly at $360
- Everything in Essentials
- Shoppable ingredients with Add to cart
- Revenue and conversion per recipe
- QR codes with scan tracking
- AI generated recipes
- Multiple direction images
- 25 recipe nutrition analyses included
- Automatic translations
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Enterprise$ 74 / mo
Billed yearly at $885
- Everything in Growth
- 1-on-1 consultation call with our team
- Custom recipe card styling changes
- First access to new features
- Priority support
- Unlimited recipe nutrition analysis
- API access with per-shop keys
14-day free trial on paid plans · Billed through Shopify · Cancel any time Compare all features →
What brands ask before switching.
If yours isn't here, reach out and we'll answer.
Where do my recipes actually live?
On your own blog posts. Recipe Kit adds the card to a post on your domain, so the URL, the traffic and the SEO history stay yours. Nothing is hosted on someone else's site, and switching apps later does not change your URLs.
Do I need a developer to set this up?
No. Recipe Kit installs as a Shopify theme app extension — you add the block once in your theme editor, no code. Everything after that happens inside the app. Online Store 2.0 themes work out of the box. Older themes need one snippet, and our install guide walks you through it.
Can I bring over the recipes I already have?
Yes. Import a single recipe from its URL, or your whole library from a CSV file using our template. Rather not do it yourself? Our team can migrate your recipes as a paid add-on.
Can I publish in more than one language?
Yes. You write the recipe in whatever language you sell in, and you can change every label on the card. On Growth and Enterprise, automatic translations work with Shopify's translation apps. Recipes rank in non-English search the same way they do in English.
Will Recipe Kit slow down my store?
No. Recipe cards load asynchronously and are served from a global CDN. Your theme, product pages and Core Web Vitals stay untouched.
Who answers when something breaks?
A small team that reads every message, not a ticket queue. It is the thing our Shopify reviews talk about most.
Put your recipes to work.
Your recipes are already written. Recipe Kit turns them into pages that sell, live in about ten minutes.
Free to start · Paid plans from $25/month, shoppable ingredients on Growth · 14-day trial