Tea and coffee brands growing with Recipe Kit
1Create your recipes
Your first recipe, live in minutes.
Three ways in. Turn any tea you sell into a recipe, bring over the ones you already have, or write your own.
- Generate from a product. Pick one of your teas and get a full draft recipe built around it, already linked.
- Import what you have. Paste a link, snap a cookbook page or drop in text.
- Write your own. A structured editor for ingredients, steps and times. Nothing to format.
We move them for you
Hundreds of recipes on an old blog or app? Our team imports them.
Six recipe designs
Pick a card design that fits your theme, in your brand colour.
GrowthTranslations
Recipes are translated automatically, so you never retype them.
GrowthStep photos
Add a photo to each step so readers see what done looks like.
2Get found on Google and AI
Willow & Leaf Tea Co.From a blue link to a recipe result.
People search for the drink, not the leaf. A Recipe Kit recipe shows up for the drink, with your tea in it.
Every card ships with recipe schema: ratings, times, calories and a photo. That is what makes a page eligible for Google’s recipe results, and what AI assistants read when they recommend a recipe. No plugins, no code.
Someone may arrive searching for a peach mocktail recipe and leave realizing they've discovered a tea company.
Read the case study →
How recipes get found 
Star ratings
Readers rate recipes on the page, and the rating goes into the schema.
Recipe schema
Added automatically and kept up to date. No plugins, no code.
Readable by AI
Structured data that AI assistants can read and cite.
Photo-rich results
A photo, times and calories, eligible to show right in search.
3Keep shoppers on your store
The recipe page shoppers actually use.
Shoppers come for the drink and brew it on your store, with your teas in every step.
- Looks native to your theme, in your brand colour
- Scaling, unit switching and cook mode keep cooks on your page
- Checkboxes and step photos make it easy to finish
- Theme app blocks that don’t slow your store down
Our recipes should stay pragmatic, easy to follow and entertaining.
Read the case study →
See the recipe card designs 
Nutrition facts
A nutrition panel in a click, on the card and in the schema.
Share buttons
Pinterest, Facebook, WhatsApp and email, on every card.
Printable
A clean print view, no ads or sidebars.
4Sell from them
Every ingredient is one tap from the cart.
Every recipe is a shopping list of your teas. One tap adds the tin, or the lot.
Link any ingredient to a product and pick the variant, on every plan. On Growth, readers add one item, or the whole list, to their cart without leaving the recipe.
Recipes are a foundational part of how we grow Olivelle.
Read the case study →
How shoppable recipes work 
Product links
Any ingredient can link to a product in your store, on every plan.
Pick the variant
Choose the size or flavour that fits the recipe.
GrowthAdd all to cart
One tap puts every linked product in the cart.
Your own checkout
Shoppers buy through your Shopify cart. Nothing extra to set up.
5Share them everywhere
Scan for iced tea recipesShare images and QR codes, made for you.
Share images for every recipe, and a QR code for the back of the tin.
Pick a size for Instagram, Pinterest, TikTok or X and download. Print the QR code on the jar and every scan lands on the recipe, with the product one tap from the cart. Both are on the Growth plan.
Recipe Kit provides us with more ability to support cafes holistically.
Read the case study →
Share images
Square, portrait and carousel images, with a caption to paste.
Made for Pinterest
Tall, clean images built for saving and sharing.
GrowthQR codes
For packaging, shelf talkers and inserts.
Recipe roundups
Drop a list of recipes onto any page of your store.
6Measure what they earn
Know which recipes sell.
See which recipes sell which teas, and make more of those.
Views, prints, shares and ratings for every recipe, on every plan. Add to carts, conversion and revenue are on Growth.
Never be afraid to experiment. Don't be afraid to be wrong, that can tell you more than being right.
Read the case study →
How recipe analytics work 
Views and prints
See how each recipe is read and used.
GrowthConversion
The share of views that end in an add to cart.
GrowthRevenue
What each recipe brought in, not just pageviews.
Top recipes
Spot your best performers and repeat what works.
And everything else.
The details that make Recipe Kit the leading recipe app for Shopify food brands.
Blog recipe filters
Readers filter your recipe blog to find the right recipe fast.
Related recipes
Every recipe suggests more of yours, so readers keep browsing.
AI recipe ideas
Stuck for ideas? Get recipe suggestions built around what you sell.
Recipe SEO audit
A free check of how your recipe pages look to Google.
Free tools
Schema generator, food cost calculator and holiday calendar.
EnterpriseAPI access
Per-shop API keys to connect recipes to your own systems.
Built for Shopify
Theme app blocks that look native and keep your store fast.
Real support
You will often hear back from Patrick, the founder.
The recipe app tea brands actually keep.
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★★★★★
Brilliant app, works exactly as described, and the support is superb!
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★★★★★
We've been using it for almost 3 years, and it's a crucial component of our website. It does a fantastic job of hitting all of Google's points for SEO and visibility.
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★★★★★
Indispensable. Recipe Kit is powerful, flexible, and easy to use.
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★★★★★
I love how easy it is to use and integrate with my website, and how it creates Google Rich content for my recipes that perform better in Google Search results.
Built and supported by a small team on Shopify that answers every message itself.
Start free. Pay when recipes start earning.
Five recipes free, forever. Essentials lifts the cap and adds analytics. Growth adds shoppable ingredients, revenue tracking and automatic translations.
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FreeFree
- Recipe schema for Google, generated automatically
- Social media sharing
- 6 recipe card designs
- Blog tag filters
- AI recipe import
- 3 recipe nutrition analyses included
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Essentials$ 19 / mo
Billed yearly at $225
- Everything in Free
- Unlimited recipes
- Recipe analytics: views, shares, prints and ratings
- AI recipe import
- 3 recipe nutrition analyses included
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Most popular
Growth$ 30 / mo
Billed yearly at $360
- Everything in Essentials
- Shoppable ingredients with Add to cart
- Revenue and conversion per recipe
- QR codes with scan tracking
- AI generated recipes
- Multiple direction images
- 25 recipe nutrition analyses included
- Automatic translations
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Enterprise$ 74 / mo
Billed yearly at $885
- Everything in Growth
- 1-on-1 consultation call with our team
- Custom recipe card styling changes
- First access to new features
- Priority support
- Unlimited recipe nutrition analysis
- API access with per-shop keys
14-day free trial on paid plans · Billed through Shopify · Cancel any time Compare all features →
Questions, answered.
What tea brands ask before signing up. If you don't see yours, reach out, we read every message.
What tea recipes are most popular?
Matcha recipes dominate search volume, matcha lattes, matcha smoothies, matcha desserts. Chai and Earl Grey also perform well for baking and latte recipes.
How do recipes help sell more tea?
Recipes introduce new use cases. A customer buying tea only for drinking might discover they need culinary grade matcha for baking, or loose leaf chai for homemade concentrate. More uses mean more purchases.
Can I include brewing instructions in recipes?
Yes. Write temperatures, steep times and technique into the steps, and add notes where they help. This helps customers succeed with your products and builds brand loyalty.
Ready to create tea recipes that sell?
Start with five recipes free. Add shoppable ingredients on Growth when you are ready.